Power Plant Fitness, The World’s First Cannabis Gym, Is Coming To California

In an era of health and fitness, as well as a national cannabis boom, The 420 Games has become the latest it event series. The athletic themed marijuana events have taken root and quickly become a national phenomenon. Ironically, when Jim McAlpine first came out with The420 Games many people were skeptical.Most people would just laugh at me as I explained my ideasaid McAlpineThe stigma runs deep and people immediately go to the propaganda engrained in their brain that says marijuana and athletics dont mix. Well, thats exactly why I started The420Games, because I knew all of those people were wrong.

It appears McAlpine is onto something. As the games head strong into a second year,Newsweek,TIME,The Atlantic,Elite Daily, and sports publications such asRunners Worldhave been paying attention. The 420 Games is a series of 4.20 mile runs in different cities. Dubbed Going the extra mile for Cannabis, the event is 1.1 miles longer than a typical 5K.

How big of a hit is The 420 Games? The event series developed to de-stigmatize cannabis and those who use it, has signed on several professional athletes, Olympic gold medalists and others who are now endorsing The Games. Ricky Williams, Heisman Trophy winner and NFL standout is currently The 420 Games main spokesman.

MARIJUANA & ATHLETICS

Coming out of the closet

Despite a long history of persecution by way of public criticism, penalties and in some cases the pursuit of criminal charges, more athletes are refusing to keep their medical cannabis use a secret. People all over the world are collectively discovering the benefits of cannabis and progress is being made toward the end of prohibition. Harsh attitudes and penalties around marijuana use are changing with the times. Professional athletes at the top of their fitness game are joining in The 420 Games landslide movement to dispel familiar myths about the plant and to de-stigmatize cannabis use once and for all.

Interest is extremely high and people are eager to come away from an era of prohibition and misinformation, into an enlightened time where they can live their lives the way they feel is appropriate, without fear of judgment or even worse, going to jail. Its an awesome thing to see mainstream media writing about us in such a positive light, another sign that the times are changing for the better.-Jim McAlpine, 420 Games Founder.
Power Plant Fitness The Worlds First Cannabis Gym

The420Games creator has recently launched an athletic line of cannabis products and in partnership with Ricky Williams, the duo will open the worlds first cannabis gym in San Francisco, CA this November. Power Plant Fitness will be run by Williams and focus on integrative full body and mind training. What makes Power Plant Fitness unique? Members will be able to consume cannabis in the gym while working out. Power Plant also produces a line of athletic edibles made for pre-workout focus and post-workout recovery.

As the recreational use of cannabis is now legal in some states and on the ballot in others, including California, perceptions are changing quickly. Old stereotypes are being tossed out the window as the world realizes that they have long been misled about the evils of marijuana. It is very likely cannabis will become engrained into American society likeBudweiser, Apple Pie and baseball.

We have followed the business models of big events such as Tough Mudder and Spartan Games. People are drawn to lifestyle events which is precisely what The 420 Games athletic series is.-Jonn Hampton, The420Games event producer

Expansion

In just two years The420Games has experienced massive growth and currently boasts a viral fan base of over 60,000 people on Facebook. Beginning in 2014 as a small, regional event with around 200 people, events in 2016 are expected to draw more than 10,000 participants together in camaraderie. Now a four state, six-city tour, 2016 includes California, Colorado, Oregon & Washington. Series producers plan for more national markets and a Canada/International Tour in 2017. This years current series dates and ...